Content Strategy & Program Manager-1309877
Organization: Corporate Staff Groups
Primary Location: USA Region-United States-Minnesota-Maplewood
Job Type: Experienced
Description
3M is seeking a Content Strategy & Program Manager for Global eTransformation. This role will be located at our global headquarters in Maplewood, MN. Be part of what’s next!
Job Summary:
3M eTransformation is seeking an experienced and proven subject matter expert in product content management, content syndication, and content marketing. This leader will be working with the eTransformation Center of Excellence (COE) teams to drive web content strategies, program execution, and global content processes development.
Primary Responsibilities include but are not limited to the following:
- Lead development of global processes and standardized operating procedures for product content management and content marketing
- Establish content meta-data strategy to improve both content management processes and the ability to effective target and personalize content to customer needs
- Implement global and localized content operations utilizing vendor partners and eHub resources to deliver high quality content marketing assets for use on the web, print, channel syndication, and eCommerce
- Assign and supervise work to near and off shore content resources for content enhancement and Search Engine Optimization
- Establish strategy and operational plan to ensure all global content is managed in proper systems of record including Master Data (SAP), Product Information Management (GPIM), and Digital Asset Management (DAM)
- Provide KPI reports to govern productivity and program effectiveness
- Champion global New Product Introduction processes to ensure digital marketing and sales content is properly developed during commercialization
Qualifications
Basic Qualifications:
- Bachelor’s degree or higher from an accredited university
- Minimum of 5 years combined experience in areas of global eCommerce, content management, marketing asset creation, digital asset management and/or product information initiatives for global organizations
Preferred Qualifications:
- 5 or more years of experience working with Digital eBusiness/eMarketing Platforms and Content Systems
- Minimum of 5 years of experience leading teams (direct, indirect and/or cross-functional)
- Excellent planning and communication skills
- Results oriented with strong process and execution skills
- Effective facilitation, communication and teaching skills
- Demonstrated ability to lead and manage change
Location: Maplewood, MN
Travel: May include up to 25% domestic and international travel
Relocation: Is NOT authorized
About 3M
3M captures the spark of new ideas and transforms them into thousands of ingenious products. Our culture of creative collaboration inspires a never-ending stream of powerful technologies that make life better. 3M is the innovation company that never stops inventing. With $30 billion in sales, 3M employs about 88,000 people worldwide and has operations in more than 70 countries. Be part of what’s next! Join 3M – follow us @3MCareers and learn more at YouTube.com/3MCareers.
Must be legally authorized to work in country of employment without sponsorship for employment visa status (e.g., H1B status).
Employment Statement
Apply now for this exciting opportunity with 3M.
3M is an EEO/AA employer. Women, minorities, veterans, and individuals with disabilities are encouraged to apply.
Organization: Corporate Staff Groups
Primary Location: USA Region-United States-Minnesota-Maplewood
Job Type: Experienced
Description
3M is seeking a Content Strategy & Program Manager for Global eTransformation. This role will be located at our global headquarters in Maplewood, MN. Be part of what’s next!
Job Summary:
3M eTransformation is seeking an experienced and proven subject matter expert in product content management, content syndication, and content marketing. This leader will be working with the eTransformation Center of Excellence (COE) teams to drive web content strategies, program execution, and global content processes development.
Primary Responsibilities include but are not limited to the following:
- Lead development of global processes and standardized operating procedures for product content management and content marketing
- Establish content meta-data strategy to improve both content management processes and the ability to effective target and personalize content to customer needs
- Implement global and localized content operations utilizing vendor partners and eHub resources to deliver high quality content marketing assets for use on the web, print, channel syndication, and eCommerce
- Assign and supervise work to near and off shore content resources for content enhancement and Search Engine Optimization
- Establish strategy and operational plan to ensure all global content is managed in proper systems of record including Master Data (SAP), Product Information Management (GPIM), and Digital Asset Management (DAM)
- Provide KPI reports to govern productivity and program effectiveness
- Champion global New Product Introduction processes to ensure digital marketing and sales content is properly developed during commercialization
Qualifications
Basic Qualifications:
- Bachelor’s degree or higher from an accredited university
- Minimum of 5 years combined experience in areas of global eCommerce, content management, marketing asset creation, digital asset management and/or product information initiatives for global organizations
Preferred Qualifications:
- 5 or more years of experience working with Digital eBusiness/eMarketing Platforms and Content Systems
- Minimum of 5 years of experience leading teams (direct, indirect and/or cross-functional)
- Excellent planning and communication skills
- Results oriented with strong process and execution skills
- Effective facilitation, communication and teaching skills
- Demonstrated ability to lead and manage change
Location: Maplewood, MN
Travel: May include up to 25% domestic and international travel
Relocation: Is NOT authorized
About 3M
3M captures the spark of new ideas and transforms them into thousands of ingenious products. Our culture of creative collaboration inspires a never-ending stream of powerful technologies that make life better. 3M is the innovation company that never stops inventing. With $30 billion in sales, 3M employs about 88,000 people worldwide and has operations in more than 70 countries. Be part of what’s next! Join 3M – follow us @3MCareers and learn more at YouTube.com/3MCareers.
Must be legally authorized to work in country of employment without sponsorship for employment visa status (e.g., H1B status).
Employment Statement
Apply now for this exciting opportunity with 3M.
3M is an EEO/AA employer. Women, minorities, veterans, and individuals with disabilities are encouraged to apply.