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Digital Communications Senior Marketing Executive Job (Bracknell, England - Berkshire, UK)

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Job ID: 48102

We are currently looking for a Marketing Executive specialising in Communications, to join our Automotive Aftermarket Division (AAD) in our Industrial Business, based in Bracknell, Berkshire.

Remuneration

Circa: £Competitive with excellent benefits package available.

Location

This position is based at our UK Head Office in Bracknell, Berkshire.

Key Benefits Include:
- 25 days paid annual holiday, plus Bank Holidays.
- Contributory Stakeholder Pension Scheme
- Life Assurance Scheme 4 x salary
- General Employee Stock Purchase Plan
- Discount on 3M products
- Reduced subscriptions on various insurance schemes
- Employee Assistance Programme
- Financial support for further education

Overall Mission

This exciting role is to further develop and drive an integrated Content Led Communications strategy across multiple markets targeted at Design and Production Engineers.

IATD has many market leading products, such as 3M™VHB™ Tape and has a strong presence in a number of markets such as Rail & Specialty Vehicle, Print, Signage and Metal & Plastic Fabricators.

This year we have run our successful Tricky to Bond programme and in 2015 we will continue this and take it to the next level

Job Responsibilities
- Lead the Content Led Communications Strategy, working closely with our external agency to develop, execute and measure the ROI of each programme. The majority of the programmes will be on-line and there will be other off-line programmes to develop and drive.
- Lead and develop our on-line presence via multiple digital platforms eg. Web, You Tube, Social, Apps
- Drive traffic to and maximise conversions on the 3M Solutions Website
- Lead the development and usage of ipresent across the IATD Sales & Marketing Teams
- Gather customer and competitor insights to build market knowledge and feed into future communications strategy
- Set and manage expenditure plan
- Pro-active member of the Marketing team and contribution to “Marketing initiatives” outside of immediate responsibility

Skills, experience and key capabilities
- Proven marketing experience
- Digital & Social Communications experience
- Evidence of creative content creation or marketing campaigns
- Experience of managing agencies
- Strong planning and organisation skills
- Ability to be an effective project leader and a pro-active team player
- Enthusiastic, self motivated individual, driven to achieve results
- Strong communication and presentation skills
- Creative thinker combined with a pro-active appetite to implement new ideas and approaches
- Team spirit and “Can Do” Attitude
Qualifications
- Graduate level qualification, ideally in a business related subject
- Post Graduate Marketing Diploma is desirable

About 3M

3M captures the spark of new ideas and transforms them into thousands of ingenious products.

Our culture of creative collaboration inspires a never-ending stream of powerful technologies that make life better. 3M is the innovation company that never stops inventing. With $31 billion in sales, 3M employs 89,000 people worldwide and has operations in more than 70 countries.

The UK and Ireland is home to one of the largest 3M subsidiaries outside the USA, employing 3,000 people across 17 locations, including nine manufacturing sites.

Products manufactured in the UK include coated abrasives, personal safety equipment, adhesive tapes, industrial microbiology products, drug delivery systems, high-performance coatings, secure documents, passport readers and imaging systems.

For more information, visit www.3M.co.uk or follow @3M_UK on Twitter.

Working at 3M

Unleash your potential.

Our success depends on the energy of our employees and the high quality of their leadership. Most of all it depends on their continuous improvement.

Move forward.

From sales to manufacturing to marketing to engineering, if you're committed to expanding your knowledge and gaining leading-edge skills, this is the place to do it. Professional development at 3M includes excellent training, continuing educational support, mentorship from smart, experienced people and more.

Move up - or move in new directions.

You'll find a strong promote-from-within culture here; it's an important aspect of our emphasis on learning and professional growth. You may also move between business units or even, potentially, to different locations around the world. That's one of the many advantages of our diverse business model and global reach.

Additional Information

Please note – the closing date for applications is 31st January 2015.

Typical Recruitment Process:
- Assessment Centre – Bracknell Head Office
- 2nd Interview – Bracknell Head Office
- Candidates will be required to complete a variety of assessments relevant to the job requirements

The Assessment Centre and 2nd Interview will be held during January / early February 2015.

Candidates should aim to be available for these dates.

Employment Statement

Apply now for this exciting opportunity with 3M. 3M is an equal opportunity employer.

Posting Notes: ||Bracknell ||England - Berkshire ||United Kingdom ||N/A ||

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