Job ID: 62662
3M’s Consumer Business Group is seeking a Global Marketing Manager for their Home Care Division’s Future Franchises (Lint, Wipes & Retail Chemicals/ Scotchgard) Business. Be part of what’s next!
Job Summary:
The Future Franchises Global Marketing Manager will be responsible for consulting with the Division Leadership Team to set long and short-term strategic direction for the global business (portfolio strategy, NPI strategy and brand strategy), as well as set and manage the Operating Plan for Lint, Wipes & Retail Chemicals in the US subsidiary.
Primary Responsibilities include but are not limited to the following:
- Leads the alignment of the marketing plan of Lint, Wipes & Retail Chemicals to the strategic, financial, and brand goals of the Home Care Division.
- Develop and assist with the marketing plans for new and existing products and/or channels.
- Identifies and defines significant market/product opportunities to meet sales and growth objectives, taking local goals and investments into consideration.
- Defines and prioritizes customer insights/marketing research needs to inform the marketing plan, NPI, segmentation and on-going business decisions.
- Actively communicates customer insights findings and trends to functional leaders, influencing customer-centric business decisions.
- Defines and approves marketing programs and tactics for product portfolio optimization, packaging, promotions, channels, pricing, and other elements of the marketing mix.
- Sets branding strategy in alignment with business direction, and leads internal and external teams on development and execution of integrated brand and/or product marketing programs, including branding, packaging design projects, promotion activities, digital marketing, pricing promotions, and sales/demo materials, in collaboration with the Marketing Communications team, the Design lab, the Channel Marketing team and the CBG eHub..
- Aligns brand and portfolio strategies, including elements such as sub-brands, fighter brands, private label, ingredient branding, and licensing, with marketing goals.
- Partners with sales to develop strategic customer relationship approaches
Basic Qualifications:
- Bachelor's degree or higher from an accredited university
- Minimum six (6) years of consumer marketing experience
- Global and/or International experience
Preferred Qualifications:
- MBA Preferred
- Global Experience a plus
- M&A experience preferred
- Experience leading cross-functional teams
Location: Maplewood, MN
Relocation: Is not authorized
About 3M
Do you see the world differently? Are you inspired by how a simple shift can result in big change? Do you share your ideas in the hopes of coming up with something even better by working together? Then join 3M! With 88,000 people around the world in more than 70 countries and $30 billion in sales, 3M is committed to building on our rich heritage by bringing our best to the innovations we create. Be part of improving how people live and work every day. Be part of what’s next at 3M! Follow us @3MCareers and learn more at YouTube.com/3MCareers.
Must be legally authorized to work in country of employment without sponsorship for employment visa status (e.g., H1B status)
Apply now for this exciting opportunity with 3M. 3M is an EEO/AA employer. Women, minorities, veterans, and individuals with disabilities are encouraged to apply.
Posting Notes: ||Maplewood ||Minnesota ||United States ||N/A ||
3M’s Consumer Business Group is seeking a Global Marketing Manager for their Home Care Division’s Future Franchises (Lint, Wipes & Retail Chemicals/ Scotchgard) Business. Be part of what’s next!
Job Summary:
The Future Franchises Global Marketing Manager will be responsible for consulting with the Division Leadership Team to set long and short-term strategic direction for the global business (portfolio strategy, NPI strategy and brand strategy), as well as set and manage the Operating Plan for Lint, Wipes & Retail Chemicals in the US subsidiary.
Primary Responsibilities include but are not limited to the following:
- Leads the alignment of the marketing plan of Lint, Wipes & Retail Chemicals to the strategic, financial, and brand goals of the Home Care Division.
- Develop and assist with the marketing plans for new and existing products and/or channels.
- Identifies and defines significant market/product opportunities to meet sales and growth objectives, taking local goals and investments into consideration.
- Defines and prioritizes customer insights/marketing research needs to inform the marketing plan, NPI, segmentation and on-going business decisions.
- Actively communicates customer insights findings and trends to functional leaders, influencing customer-centric business decisions.
- Defines and approves marketing programs and tactics for product portfolio optimization, packaging, promotions, channels, pricing, and other elements of the marketing mix.
- Sets branding strategy in alignment with business direction, and leads internal and external teams on development and execution of integrated brand and/or product marketing programs, including branding, packaging design projects, promotion activities, digital marketing, pricing promotions, and sales/demo materials, in collaboration with the Marketing Communications team, the Design lab, the Channel Marketing team and the CBG eHub..
- Aligns brand and portfolio strategies, including elements such as sub-brands, fighter brands, private label, ingredient branding, and licensing, with marketing goals.
- Partners with sales to develop strategic customer relationship approaches
Basic Qualifications:
- Bachelor's degree or higher from an accredited university
- Minimum six (6) years of consumer marketing experience
- Global and/or International experience
Preferred Qualifications:
- MBA Preferred
- Global Experience a plus
- M&A experience preferred
- Experience leading cross-functional teams
Location: Maplewood, MN
Relocation: Is not authorized
About 3M
Do you see the world differently? Are you inspired by how a simple shift can result in big change? Do you share your ideas in the hopes of coming up with something even better by working together? Then join 3M! With 88,000 people around the world in more than 70 countries and $30 billion in sales, 3M is committed to building on our rich heritage by bringing our best to the innovations we create. Be part of improving how people live and work every day. Be part of what’s next at 3M! Follow us @3MCareers and learn more at YouTube.com/3MCareers.
Must be legally authorized to work in country of employment without sponsorship for employment visa status (e.g., H1B status)
Apply now for this exciting opportunity with 3M. 3M is an EEO/AA employer. Women, minorities, veterans, and individuals with disabilities are encouraged to apply.
Posting Notes: ||Maplewood ||Minnesota ||United States ||N/A ||